We noticed that you are using Internet Explorer 11 or older that is not support any longer. Please consider using an alternative such as Microsoft Edge, Chrome, or Firefox.
Notice: We are experiencing a technical issue with member pricing. If you are a member and want to make a purchase, please contact CustomerSupport@AMA.org
User experience refers to the experience of a someone using a product (website, form, etc.) especially in terms of how pleasing or easy it is to use as a consumer. Here you will find a collection of marketing news articles and research insights from the AMA archives regarding user experience.
On-Demand Training
On-Demand Training
On-Demand Training