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Marketing Career Resources
Your home for marketing career advice, trends and insights
Brands can’t afford to think about Gen Z as they do millennials, according to Francisco Serrano, CEO and president of 121 Global Branding and author of Brain-Ding.
Jagdish Sheth—a long-time friend of the AMA and the Charles H. Kellstadt Professor of Marketing at the Goizueta Business School of Emory University—has won the 2019 Thomas Jefferson Award from Emory.