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The next installment in a new blog series based on the 7 Big Problems books,
Land O’Lakes’ She-I-O campaign highlights the company’s co-op model with a female empowerment message.
For years, advertisers have been able to target and exclude people using “dark ads.” Often, those ads have targeted and excluded minorities.
A purposeful alignment of marketing resources after a merger can influence the return of the merger or acquisition.
We’ve all seen the auto-invites for connections and the direct message sales pitches on social media. There’s a better way to make friends and influence people.
A peek inside the marketers’ offices that make us drool.