The Latest
Few Trust Facebook—Are Email Ads the Answer?
Jeff Kupietzky, CEO of PowerInbox, says that Facebook scandals have left users less willing to click ads on the website.
From the Magazine
The Digital Evolution of the Market Maven
Consumers have come to expect nearly anything they want at any time—amplifying the need for an ever-available influencer.
Your Trinkets Might Be Trash
Promotional products may be an environmental nightmare, but they’re also effective. What’s an ethical marketer to do? Tread lightly and choose wisely.
