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  • Why Learn Marketing Skills With the AMA?

    Marketers have the power to change minds, improve lives and impact the world for good. But, the pace of change in marketing moves fast. That’s why the AMA is a community dedicated to helping marketers gain the skills and connections they need to stay ahead and advance their careers.

Research-Backed Learning

Backed by exclusive research, AMA Training is built to equip you with the right skills to advance your career. We developed the AMA Marketing Skills Framework to show the essential skills for marketers and teams in a rapidly-changing marketplace. Plus, AMA Training is led by our vetted group of subject-matter experts.

Learn the Way That Works for You

On-Demand Learning

Online, self-paced learning delivered via on-demand videos.

In-Person Learning

A series of workshops teaching practical ideas and up-to-date best practices.

Live Online Learning

Online learning streamed live direct from knowledgeable instructors.

Professional Certification

Gain confidence and prove you have the skills to make an impact.

Training for Teams

Tailor-made training programs to help your employees stay ahead.

Articles and eBooks

Hands-on tips and fresh perspectives on the latest marketing trends.