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AMA Collegiate

AMA Collegiate


About AMA Collegiate

Members of the American Marketing Association are dedicated professionals who work, teach and study in the field of marketing. Our goal is to provide the marketing leaders of tomorrow, like you, with the resources and skills to shape the industry. Your campus chapter will provide you with insights into what a career in the field looks like with relevant speakers and events as well as a space to network with like-minded peers.

With over 320+ active collegiate chapters in the AMA, this page curates the most relevant content and resources about the collegiate community in the AMA.

Collegiate Content

Career Resources

Get your career off to the right start with our resource center

Shattering Gendered Marketing

In industries where products have been historically marketed based on gender, some brands are beginning to shun stereotypes and embrace neutrality

Member Benefits

Learn about your benefits as an AMA member

Collegiate Chapter Map

Below links to a map that shows all of our active collegiate chapters that are affiliated with the AMA

The AMA has over 325 collegiate chapters across the US & Canada.
Don’t see your campus listed? Check out our page on how to start a collegiate chapter at your university or college!

Micro-Internship Program

Micro-Internships are a great way to explore marketing opportunities across companies, industries, and functions. You can demonstrate your abilities to potential employers, while building your professional portfolio and network – all while getting paid.

Connect With Us

Competitions & Awards
University of Nevada – Las Vegas – 2019 Case Competition Winner sponsored by The Wall Street Journal

Upcoming Competitions

Case Competition

The AMA Collegiate Case Competition is a year-long event that brings together top marketing students to work on a business challenge submitted by a sponsoring organization

Outbound Sales Competition

The Outbound Sales Competition is a telephone communications competition that tests your knowledge and experience with selling over the phone. Participants will have the opportunity to go through multiple role play phone calls with the goal of securing a final meeting and close a deal.

Link to full list of competitions and awards can be found here

Upcoming Awards

Hugh G. Wales Faculty Advisor Award: ​Submissions due November 20, 2019

AMA Student Marketer of the Year: Submissions due November 20, 2019

AMA USCA Sales Student of the Year​: Submissions due November 20, 2019 at

Link to full list of competitions and awards can be found here


Diversity Leadership

The AMA’s Diversity Leadership Scholarship recognizes our diverse student membership population who have demonstrated leadership as part of their chapter activities or in other venues.

Social Impact

The AMA’s Social Impact Scholarship is awarded to AMA student members who have made a positive impact in their local, regional or larger community.


The AMA is excited to present the AMA EBSCO Marketing Scholar Award. It includes tuition scholarships of $5,000, $3,000 and $2,000.

Alpha Mu Alpha

Since its inception in 1937, the American Marketing Association (AMA) has been committed to the advancement of excellence in the field of marketing.  It’s this commitment which fostered the establishment of Alpha Mu Alpha in the Spring of 1981. Alpha Mu Alpha is the national marketing honorary for qualified undergraduate, graduate and doctoral marketing students as well as marketing faculty.


International Collegiate Conference

ICC 2020 will be March 12-14, 2020 in New Orleans, LA

Click below for more details on the ICC 2020 Event Page

Future International Collegiate Conference Dates:
ICC 2021: April 8-10 – New Orleans, LA
ICC 2022: March 17-19 – Chicago, IL

Regional Conferences

Check out the upcoming regional conferences hosted by various collegiate chapters across the nation. If your collegiate chapter is hosting a regional conference and would like it listed here please fill out this form

Texas Southern University – October 4, 2019

Registration deadline is Sept. 30, 2019

University of Wisconsin – Whitewater – October 4, 2019

Registration deadline is Oct. 1, 2019 

Lansing Community College – October 11, 2019

Registration deadline is Sept. 27, 2019 

Ferris State University – October 25, 2019

Registration deadline is Oct. 11, 2019

University of Northwestern Ohio – October 25, 2019

Registration deadline is Oct. 25, 2019

Western Connecticut State University – October 25, 2019

Registration deadline is Oct. 18, 2019

Penn State University – October 26, 2019

Registration deadline is Oct. 16, 2019

Robert Morris University – November 1, 2019

Registration deadline is Oct. 25, 2019

John Hopkins University – November 2, 2019

Registration deadline is Oct. 19, 2019

University of Maryland – College Park – November 8, 2019

Registration deadline is Nov. 1, 2019. Reach out to Michelle Lui with any additional questions.

Florida International University – November 9, 2019

Registration deadline is Oct. 24, 2019

Temple University – November 15, 2019

If you have any questions or are interested in attending, reach out to Taylor Basham

St. John Fisher College – November 23, 2019

Registration deadline is Nov. 22, 2019

British Colubmia Institute of Technology – January 25, 2020

Registration deadline is Jan. 25, 2020

Central Connecticut State University – January 31, 2020

Registration deadline is Jan. 17, 2020

North Carolina State University – February 8, 2020

Registration deadline is Feb. 2, 2020

Chapter Leader Resources

Chapter Leader Resources

These resources serve to provide current collegiate chapter leaders with the tools needed to successfully manage their chapter.

Free AMA Membership for Graduating Collegiate Members

As a special graduation gift, the AMA is giving recently graduated collegiate members a FREE year of AMA membership. Past collegiate members have up to three years to take advantage of this benefit so don’t forget to share this page to encourage continued engagement for recent grads in your professional chapter!

AMA Shop powered by Consolidus

Load up on AMA gear for your chapter get unlimited free shipping and the best pricing on promotional products ordered through The AMA Shop powered by Consolidus.