AMA Collegiate
Members of the American Marketing Association are dedicated professionals who work, teach and study in the field of marketing. Our goal is to provide the marketing leaders of tomorrow, like you, with the resources and skills to shape the industry. Your campus chapter will provide you with insights into what a career in the field looks like with relevant speakers and events as well as a space to network with like-minded peers.
With over 320+ active collegiate chapters in the AMA, this page curates the most relevant content and resources about the collegiate community in the AMA.
Latest AMA Collegiate Instagram Posts
Collegiate Chapter Map
The AMA has over 300 collegiate chapters across the US & Canada.
Don’t see your campus listed? Check out our page on how to start a collegiate chapter at your university or college!
Connect With Us
Upcoming Competitions

Case Competition
The AMA Collegiate Case Competition is a year-long event that brings together top marketing students to work on a business challenge submitted by a sponsoring organization
Link to full list of competitions and awards can be found here

Upcoming Awards
Hugh G. Wales Faculty Advisor Award: Submissions due November 18, 2020
AMA Student Marketer of the Year: Submissions due November 18, 2020
Link to full list of competitions and awards can be found here

Scholarships

Diversity Leadership
The AMA’s Diversity Leadership Scholarship recognizes our diverse student membership population who have demonstrated leadership as part of their chapter activities or in other venues.

Social Impact
The AMA’s Social Impact Scholarship is awarded to AMA student members who have made a positive impact in their local, regional or larger community.

EBSCO
The AMA is excited to present the AMA EBSCO Marketing Scholar Award. It includes tuition scholarships of $5,000, $3,000 and $2,000.
Alpha Mu Alpha

Since its inception in 1937, the American Marketing Association (AMA) has been committed to the advancement of excellence in the field of marketing. It’s this commitment which fostered the establishment of Alpha Mu Alpha in the Spring of 1981. Alpha Mu Alpha is the national marketing honorary for qualified undergraduate, graduate and doctoral marketing students as well as marketing faculty.
International Collegiate Conference
ICC 2021 will be taking place virtually on April 8-10, 2021
Check out the event page for more updates and details for the event: ICC 2021
Future International Collegiate Conference Dates:
ICC 2022: March 17-19 – Chicago, IL
2020-2021 Regional Events
Each year multiple collegiate chapters host regional conferences and the AMA Support Center would like to know the details to share on the AMA website to help promote your chapter’s event.
Please complete the following form to have your chapter’s regional conference promoted on the AMA website.
October
Host Chapter: AMA University of South Florida
When: Friday, October 3, 2020
For more details visit the event page here.
Host Chapter: AMA University of Wisconsin – Whitewater
When: Friday, October 9, 2020
For more details visit: https://amawhitewater.org/
Host Chapter: AMA Western Connecticut State University
When: Friday, October 16, 2020
For more details visit the event page here.
Host Chapter: AMA Ferris State University
When: Friday, October 23, 2020
For more details visit: http://www.amaferris.org/
Host Chapter: AMA University of Northwestern Ohio
When: Friday, October 23, 2020
For more details visit the event page here.
Host Chapter: AMA Cal Poly Pomona, CSU Long Beach, Northridge, San Bernardino, Channel Islands, Los Angeles, Fullerton (Western Regional Conference)
When: Friday, October 24, 2020
For more details visit the event page here.
November
Host Chapter: AMA Temple University
When: Friday, November 6, 2020
For more details visit: https://www.tuowlsama.org/
Host Chapter: AMA University of Wisconsin – Eau Claire
When: Friday, November 20, 2020
For more details visit: https://www.uwecama.org/conferences
February 2021
Host Chapter: AMA Penn State University
When: February 13, 2021
For more details visit the event page here.
Host Chapter: University of Puerto Rico Rio Piedra
When: February 19, 2021
For more details visit the event page here.
Host Chapter: University of Pittsburgh
When: February 20, 2021
For more details visit the event page here.
Host Chapter: AMA Indiana University
When: February 26, 2021
For more details visit the event page here.
March 2021
Host Chapter: AMA Pace University
When: March 2, 2021
For more details visit the event page here.
Host Chapter: California State University, Chico
When: March 6, 2021
For more details visit the event page here.
Host Chapter: Carnegie Mellon University
When: March 12, 2021
For more details visit the event page here.
Host Chapter: Montana State University
When: March 12, 2021
For more details visit the event page here.
These resources serve to provide current collegiate chapter leaders with the tools needed to successfully manage their chapter.
- Chapter Plan
- Annual Report
- Community Admin Account & Instructions
- AMA Community Help
- Membership Recruitment Materials
- AMA Brand Guidelines
- Group Membership
- Top Chapter Plans & Annual Reports from 2020
- Collegiate Chapter President FB Group (limited to active chapter presidents only)
- Faculty Advisor Renewal Discount (special rate of $119)
- AMA Collegiate Chapters Council
- AMA Micro-Internships
Free AMA Membership for Graduating Collegiate Members
As a special graduation gift, the AMA is giving recently graduated collegiate members a FREE year of AMA membership. Past collegiate members have up to three years to take advantage of this benefit so don’t forget to share this page to encourage continued engagement for recent grads in your professional chapter!
AMA Shop powered by Consolidus
Load up on AMA gear for your chapter get unlimited free shipping and the best pricing on promotional products ordered through The AMA Shop powered by Consolidus.