About AMA Collegiate
Members of the American Marketing Association are dedicated professionals who work, teach and study in the field of marketing. Our goal is to provide the marketing leaders of tomorrow, like you, with the resources and skills to shape the industry. Your campus chapter will provide you with insights into what a career in the field looks like with relevant speakers and events as well as a space to network with like-minded peers.
With over 320+ active collegiate chapters in the AMA, this page curates the most relevant content and resources about the collegiate community in the AMA.
Collegiate Content
Shattering Gendered Marketing
In industries where products have been historically marketed based on gender, some brands are beginning to shun stereotypes and embrace neutrality
Collegiate Chapter Map
Below links to a map that shows all of our active collegiate chapters that are affiliated with the AMA
The AMA has over 325 collegiate chapters across the US & Canada.
Don’t see your campus listed? Check out our page on how to start a collegiate chapter at your university or college!
Micro-Internship Program
Micro-Internships are a great way to explore marketing opportunities across companies, industries, and functions. You can demonstrate your abilities to potential employers, while building your professional portfolio and network – all while getting paid.
Connect With Us
Upcoming Competitions
Case Competition
The AMA Collegiate Case Competition is a year-long event that brings together top marketing students to work on a business challenge submitted by a sponsoring organization
Outbound Sales Competition
The Outbound Sales Competition is a telephone communications competition that tests your knowledge and experience with selling over the phone. Participants will have the opportunity to go through multiple role play phone calls with the goal of securing a final meeting and close a deal.
Link to full list of competitions and awards can be found here
Upcoming Awards
Hugh G. Wales Faculty Advisor Award: Submissions due November 20, 2019
AMA Student Marketer of the Year: Submissions due November 20, 2019
AMA USCA Sales Student of the Year: Submissions due November 20, 2019 at
Link to full list of competitions and awards can be found here
Scholarships
Diversity Leadership
The AMA’s Diversity Leadership Scholarship recognizes our diverse student membership population who have demonstrated leadership as part of their chapter activities or in other venues.
Social Impact
The AMA’s Social Impact Scholarship is awarded to AMA student members who have made a positive impact in their local, regional or larger community.
EBSCO
The AMA is excited to present the AMA EBSCO Marketing Scholar Award. It includes tuition scholarships of $5,000, $3,000 and $2,000.
Alpha Mu Alpha
Since its inception in 1937, the American Marketing Association (AMA) has been committed to the advancement of excellence in the field of marketing. It’s this commitment which fostered the establishment of Alpha Mu Alpha in the Spring of 1981. Alpha Mu Alpha is the national marketing honorary for qualified undergraduate, graduate and doctoral marketing students as well as marketing faculty.
International Collegiate Conference
ICC 2020 will be March 12-14, 2020 in New Orleans, LA
Click below for more details on the ICC 2020 Event Page
Future International Collegiate Conference Dates:
ICC 2021: April 8-10 – New Orleans, LA
ICC 2022: March 17-19 – Chicago, IL
Regional Conferences
Check out the upcoming regional conferences hosted by various collegiate chapters across the nation. If your collegiate chapter is hosting a regional conference and would like it listed here please fill out this form
Texas Southern University – October 4, 2019
Registration deadline is Sept. 30, 2019
University of Wisconsin – Whitewater – October 4, 2019
Registration deadline is Oct. 1, 2019
Lansing Community College – October 11, 2019
Registration deadline is Sept. 27, 2019
Ferris State University – October 25, 2019
Registration deadline is Oct. 11, 2019
University of Northwestern Ohio – October 25, 2019
Registration deadline is Oct. 25, 2019
Western Connecticut State University – October 25, 2019
Registration deadline is Oct. 18, 2019
Penn State University – October 26, 2019
Registration deadline is Oct. 16, 2019
Robert Morris University – November 1, 2019
Registration deadline is Oct. 25, 2019
John Hopkins University – November 2, 2019
Registration deadline is Oct. 19, 2019
University of Maryland – College Park – November 8, 2019
Registration deadline is Nov. 1, 2019. Reach out to Michelle Lui with any additional questions.
Florida International University – November 9, 2019
Registration deadline is Oct. 24, 2019
Temple University – November 15, 2019
If you have any questions or are interested in attending, reach out to Taylor Basham
St. John Fisher College – November 23, 2019
Registration deadline is Nov. 22, 2019
British Colubmia Institute of Technology – January 25, 2020
Registration deadline is Jan. 25, 2020
Central Connecticut State University – January 31, 2020
Registration deadline is Jan. 17, 2020
University of Puerto Rico – Rio Piedras – February 7, 2020
Registration deadline is Feb. 5, 2020
Chapter Leader Resources
These resources serve to provide current collegiate chapter leaders with the tools needed to successfully manage their chapter.
- Chapter Plan
- Annual Report
- Community Admin Account & Instructions
- AMA Community Help
- Membership Recruitment Materials
- AMA Brand Guidelines
- Group Membership
- Top Chapter Plans & Annual Reports from 2020
- Collegiate Chapter President FB Group (limited to active chapter presidents only)
- Faculty Advisor Renewal Discount
- AMA Collegiate Chapters Council
Free AMA Membership for Graduating Collegiate Members
As a special graduation gift, the AMA is giving recently graduated collegiate members a FREE year of AMA membership. Past collegiate members have up to three years to take advantage of this benefit so don’t forget to share this page to encourage continued engagement for recent grads in your professional chapter!
AMA Shop powered by Consolidus
Load up on AMA gear for your chapter get unlimited free shipping and the best pricing on promotional products ordered through The AMA Shop powered by Consolidus.