Resources

​​The American Marketing Association has a wide variety of resources to help our members achieve better results. You can find everything from white papers, research reports, case studies and supplier directories at the AMA!  Make sure to check out our latest offerings.   

 

Need a template for an RFP?  Or an ROI Calculator for your latest social media campaign?  AMA members have exclusive access to our Marketer's Toolkit; take time to look through wide variety of templates, interactive tools and guides! 


What's New! 

Best Practi​ce Pound Signs Over Hash Tags 

Do today's consumers prefer face-to-face, e-mail and telephone conversations for recommending products and services over social media? Caitlin Whitehurst from Colloquy discusses the results of the 2013 Word of Mouth (WOM) study.  

Specialized DirectoryHigher Education Marketing Providers

Looking for a marketing supplier that specializes in Higher Education Marketing? This ​directory features leading marketing services firms that bring you the latest in technology and ideas! 

White Paper20 Winning Email Designs

In this Best of the Email Swipe File showcase, you'll find inspiring and thought-provoking email marketing designs that are yours for the taking.  

​AMA Store​

Visit the AMA Store to find fun gifts for yourself or your colleagues!  Find AMA branded t-shirts, hoodies, tech journal covers, chargers, headphones, mousepads, tumblers and more!


Need more?  You can find inspiration and knowledge in the wide variety of offerings in AMA's Resource Library.