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AMA Collegiate Competitions

AMA offers collegiate members numerous opportunities throughout the academic school year to seamlessly transition theory into practice by competing against other schools! AMA Competitions elevate students’ readiness for the job market as they showcase skills in front of industry leaders and peers on a national stage.

Explore the exciting competitions available below and start planning your participation!

Open Competitions

No competitions are currently open, but stay tuned for updates!


Competition Directory

Collegiate Case Competition

This academic year-long competition brings together top marketing students to work on a business challenge submitted by a sponsoring organization. The case sponsor will provide a detailed marketing problem and is looking to gain the perspective of AMA students as they develop a marketing strategy in this nationally recognized competition.


Marketing Week Competition

This online competition allows AMA Collegiate Chapters to showcase their career opportunities in marketing and highlight the benefits of AMA membership through programming on their campus.


Website Competition

This online competition is one of our most valuable competitions, as your chapter’s website is one of the most important communication tools for your chapter members and the public at large.


Best Recruitment Video Competition

This online competition allows AMA Collegiate Chapters to produce a video that can be shared on their chapter’s website or social media platforms, aimed at enticing prospective members to join their chapter.


Best Social Impact Video Competition

This online competition allows AMA Collegiate Chapters to create a video to be posted on their chapter website, social media or a client’s website to help create excitement around a social cause.


Outbound Sales Competition

The online competition is designed to improve students’ telephone and video conferencing communication skills.


Sales Competition

This in-person competition takes place at the AMA International Collegiate Conference (ICC). It is an ideal opportunity to compete one-on-one against other marketing students and test your ability to close a sale!


Perfect Pitch Competition

This in-person competition takes place at the AMA International Collegiate Conference (ICC). It is a 90-second interview in which you position yourself as being “right for the job.” The end goal is to move forward to the next step in the hiring process.


Marketing Strategy Competition

This in-person competition takes place at the AMA International Collegiate Conference. It will challenge your team of two’s wit, speed and presentation skills. You will receive a marketing challenge brief 30 minutes before your presentation time, and you will use your knowledge and experience to quickly present a case solution.


Marketplace Simulations Competition

This in-person competition takes place at the AMA International Collegiate Conference. It will put you at the helm of your own marketing department for an up-and-coming niche bicycle industry. You will compete against other schools, putting your skills to the test to become the industry leader!


Chater T-Shirt Competition

This in-person competition takes place at the AMA International Collegiate Conference. Collegiate Chapters are encouraged to design a chapter T-shirt that represents their chapter or University spirit. All chapters participating in this competition must bring one sample t-shirt to be on display, and students attending ICC will have the opportunity to vote for their favorite t-shirt.


Instagram Highlight Reel Competition

This in-person competition takes place at the AMA International Collegiate Conference. You will produce an engaging and informative Instagram reel highlighting your chapter’s experience at the conference!


Design Lab Marketing Competition

This in-person competition will take place at the AMA International Collegiate Conference (ICC). The Design Lab Marketing Challenge will be a two-hour engaging session in which teams compete against each other as they design and create a two-page creative marketing strategy plan.


NEW: Digital Marketing Competition – Coming Soon!

The AMA International Collegiate Conference (ICC) in-person competition list will be adding an exciting new competition in 2025! Stay tuned and get be on the lookout for the announcement!


Looking for ICC Speaking Opportunities?

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