New events and opportunities announced for September 2025
Chicago, IL—This September, the American Marketing Association (AMA) invites marketers to explore a slate of learning experiences designed to help them stay at the forefront of marketing innovation. The AMA’s learning offerings are designed to offer actionable insights and real-world applications to elevate marketing practice and drive business results.
For additional information and registration details for virtual events, bootcamps, and conferences, visit AMA.org. If you have questions about any of AMA’s learning opportunities, please reach out for more information.
Virtual Trainings & Webinars
September 16, 2025
Virtual Conference: Optimizing Your MarTech
10:00 AM – 1:25 PM CDT
September 16-17, 2025
Online | 2 Days | Beginner
September 18 – October 30, 2025
Online | 6 Weeks | Small Group Learning
September 24 – November 5, 2025
Online | 6 Weeks | Small Group Learning
September 25, 2025
Building a Data-Driven Marketing Strategy
10:00 AM – 12:00 PM CDT
Online | 2 Hours
September 30, 2025
From Budgets to Buyers: The Big Challenges Shaping B2B Marketing (AMA Members Only)
12:00 PM – 1:00 PM CDT
LinkedIn Learning
AMA’s Generative AI for Marketing Professionals Certificate course is now available on the LinkedIn Learning platform. Generative AI is revolutionizing marketing and content creation. This new learning path equips marketers with the essential skills they need to harness AI tools responsibly, from prompt engineering fundamentals to creating authentic content and developing strategic AI implementation plans. Learners will acquire practical applications that will help boost productivity and drive innovation in their work.
Generative AI for Marketing Professional Certificate by the AMA
Online | 4 Hours | Beginner
Upcoming Conference
November 9-12, 2025
2025 AMA Symposium for the Marketing of Higher Education
Building a Brighter Future for Higher Ed Together
National Harbor, MD
Register here: Early-bird rates available through October 6
Why learn with the AMA? The AMA is the premier community for marketing professionals offering training, research, and industry guidance. Continue your journey with Digital Marketing courses and professional credentials.
The AMA is dedicated to helping marketers advance their careers through expert-led courses that deliver the latest trends, insights, and actionable skills. Our courses offer the flexibility and depth marketers need to thrive in an ever-evolving industry. Explore more AMA learning opportunities.
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About the American Marketing Association (AMA)
As the leading global professional marketing association, the AMA is the essential community for marketers. From students and practitioners to executives and academics, we aim to elevate the profession, deepen knowledge, and make a lasting impact. The AMA is home to five premier scholarly journals including: Journal of Marketing, Journal of Marketing Research, Journal of Public Policy and Marketing, Journal of International Marketing, and Journal of Interactive Marketing. Our industry-leading training events and conferences define future forward practices, while our professional development and PCM® professional certification advance knowledge. With almost 70 chapters and a presence on 350 college campuses across North America, the AMA fosters a vibrant community of marketers. The association’s philanthropic arm, the AMA’s Foundation, is inspiring a more diverse industry and ensuring marketing research impacts public good.
AMA views marketing as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. You can learn more about AMA’s learning programs and certifications, conferences and events, and scholarly journals at AMA.org.
