Melanie Spring, chief inspiration officer of branding agency Sisarina, says storytelling is an integral part of data analysis for any company.
Marketers that decide to make 2016 the year they switch up their career scenery are in luck: Now just might be the best time in years.
Customer loyalty is critical to the bottom-line so companies are increasingly being proactive in their attempts to prevent customer churn.
Dona Wong, vice president of digital strategy and communications at the Federal Reserve Bank of New York tells stories with data, not words.
Millennials define themselves by their social media use and are eager to share content, so long as it's relevant.
As the year comes to closure many B2B organizations have spent their budgets yet still need to find ways to drive leads. Here are 10 marketing ideas for tight budgets.
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