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  • Group of attendees at AMA's Higher Ed conference putting their hands in the middle of a circle as they prep for a cheer.

    The Essential Community for Marketers

    The AMA is a community of future marketers and dedicated professionals who work, teach and study in the field. Together we will advance the field of marketing.

  • Group of attendees at an AMA training event working through an exercise at a roundtable.

    Training to Drive Growth

    Keeping pace with the shifting landscape of marketing is challenging. Change minds, improve lives and impact the world for good with training developed to sharpen your skills.

  • Group of students watching the stage at AMA's ICC event. The students are laughing and enjoying the speaker on stage.

    Shaping Future Leaders

    Volunteer opportunities support the growth of future leaders, equipping them with experience to create positive change in the world.

  • Group of women at an AMA event laughing and socializing between sessions.

    Bringing Marketers Together

    We’re the largest community-based marketing association in the world. Thousands gather and connect at our various community events throughout the year.

  • Woman on stage speaking in front of giant AMA letters at one of AMA's conferences. The audience is in the foreground and the photographer is facing the stage.

    Recognizing Marketing Visionaries

    Shining a light on the incredible work of academic, professional and undergraduate marketers through competitions, top-tier journals and hundreds of awards.


AMA Training gives your career a momentum boost. You’ll be ready to take on any challenge that comes your way.


 Gain confidence and prove you have the skills to make an impact by becoming a Professional Certified Marketer®

Academic Journals

The AMA is home to five industry-leading journals full of peer-reviewed research to advance our industry.

From Our Partners

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    Insights from LTK’s national shopper study. In this whitepaper, learn insights from LTK’s latest national study and reveal how Creators are disrupting the consumer journey and taking consumers from discovery to purchase in completely new and different ways. Gain insights from LTK national study and proprietary data identify new trends and marketing strategies to drive […]

  • sponsor


    Meet Brendan Papariello, a Saint Joseph’s University graduate with Entrepreneurship and Food Marketing degrees. Brendan’s journey is more than a success story; it’s a testament to the power of education and passion. Amid a global pandemic, Brendan co-founded Viniamo, a groundbreaking company connecting boutique, family-owned, and Italian wineries directly to American consumers. Viniamo acts as […]

  • Article

    Data-Driven Insights Inspire and Optimize Baptist Health’s Marketing Strategies Baptist Health, with six nationally accredited hospitals, over 200 specialized practices, and three distinct brands, faced the challenge of efficiently managing multiple campaigns. Learn how they successfully transitioned from their legacy call tracking system to CallRail, unlocking invaluable data-driven insights that revolutionized their marketing efforts. From […]


“To the American Marketing Association, I extend my heartfelt thanks. Your commitment to providing such a wonderful event is commendable. This experience has rejuvenated my marketing strategy and revitalized my skills. My confidence has soared, and I now feel armed with cutting-edge strategies that will propel me to new heights in my company and career.”

Parissa Burton
Marketing Manager | Brand Strategist
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