Archive

Category: Marketing Communications

ICORIA 2023

International Conference on Research in Advertising, INSEEC (Bordeaux), 29 Jun-1 Jul 2023; Deadline 15 Mar

calls-conferences

Jan 12, 2023

J Promo Man

Journal of Promotion Management, 29(2)

toc

Jan 8, 2023

AAA 2023

American Academy of Advertising, Denver, 23-26 Mar 2023

revisits

Jan 8, 2023

GMC 2023

News from two tracks at the Global Marketing Conference, Seoul, 20-23 Jul 2023; Deadline 16 Jan

revisits

Dec 24, 2022

J Promo Man

Journal of Promotion Management, 29(1)

toc

Dec 19, 2022

News from JAR

Webinar recording available, special issue reminders

revisits

Dec 17, 2022

GMC 2023

Track on Online Advertising and Marketing of Service Businesses, Seoul, 20-23 Jul 2023; Deadline 16 Jan

revisits

Dec 11, 2022

J Adv Res

Journal of Advertising Research, 62(4)

toc

Dec 3, 2022

Attention and Attention Metrics

JAR x TVision Data Release and Call for Ideas: Understanding Attention and Attention Metrics, Webinar, 7 Dec 2022

events

Nov 30, 2022

Intl J Adv

International Journal of Advertising, 41(8)

toc

Nov 27, 2022