The Marketing Academic Tree
Join this crowdsourced project documenting the academic lineage of marketing scholars
resourcesArchive
Type: Resources
MASB Educational Resources
A marketing dictionary, a YouTube channel, and libraries and webinars from the Marketing Accountability Standards Board
resourcesSocial Profit Orientation
Tim Keiningham has prepared a comprehensive set of teaching materials on marketing's role in building a better world
resourcesMarketing Research Competition
Live case competition; Team registration deadline 26 Jan 2024
resources