A World Disrupted: Marketing’s Role in Understanding, Adapting and Transforming the Business Ecosystem
The world has faced exceptional uncertainties recently, including the ongoing pandemic, regional conflicts, economic volatility, and supply chain disruptions. These uncertainties are compounded by the accelerating climate crisis and a growing sense that social and political discourse is fracturing globally. Practitioners, consumers, and other stakeholders are challenged to adapt and thrive economically, psychologically, and socially amidst these challenges. Marketing has a special responsibility in helping the world navigate the current environment toward a more harmonious future. The 2023 AMA Summer Academic Conference invites research that highlights the role of marketing in advancing our understanding of the complex challenges at hand and in shaping resilient business ecosystems that can respond proactively, equitably, and sustainably.
Mark your calendar and plan to attend the 2023 AMA Summer Academic Conference in San Francisco, CA, which will illustrate how marketing plays an integral role in understanding, adapting and transforming our business ecosystem.
If you cannot join us in San Francisco, select virtual programming will be available on Monday, July 31.
Julian Saint Clair
Loyola Marymount University
University of Nebraska Lincoln
Lucy (Yan) Liu
Texas A&M University
San Francisco Marriott Marquis
780 Mission Street
San Francisco, CA 94103
Phone: (415) 896-1600
$269.00 single/double occupancy per night (excluding taxes and applicable fees which are currently 14% tax, plus 2.25% SF Tourism Fee and $0.73 CA Tourism Fee, per room per night. Taxes and fees are subject to change).
Reserve online or call Toll-Free Reservations at (877) 622-3056 and reference “American Marketing Association Summer Academic Conference” to reserve your room over the phone.
Please reserve your overnight accommodations early, as there are a limited number of AMA special rates available. The discount rate cut-off date is July 13, 2023
You may cancel your reservation 72 hours prior to the day of your arrival to avoid a one-night room and tax penalty.
Please know that any hotel room booked outside the AMA negotiated block may not be eligible for the discounted rate. Those reservations may also have a different cancellation policy and will not be eligible for reimbursement in the case of event cancellation.
Area Attractions, Events and Tourism
Please visit San Francisco Marriott Marquis Hotels’ recommended experiences page for information on attractions.
For additional information on dining, events and culture, please visit SF Travel.
Please visit Bay Area Rapid Transit for more information.
The AMA is committed to providing equal access to our meetings for all attendees. If you are an attendee with a disability and require program accommodations, please contact the AMA Support Center at (800) AMA-1150. A member of our staff will ensure that appropriate access arrangements are made. If you have specific disability-related needs for your hotel sleeping room, please be sure to communicate those directly to the hotel when you make your reservation. In an effort to provide the highest quality of service to all attendees, we require that details of all access requests be communicated to our office at least 14 days in advance of the beginning of the meeting.