The American Marketing Association (AMA) is honored to announce the inaugural cohort of AMA Fellows.
AMA CEO Russ Klein said, “What an amazing opportunity it is for the AMA to bring together such a distinguished group of marketing academics and give them the title of AMA Fellows. These individuals not only impacted the marketing field, but have also been of service to the AMA and will surely help shape its future. The naming of this esteemed group of Fellows is but a starting point for the program, to be followed by important contributions now made possible by their collective thought leadership."
The distinction of “AMA Fellow” is given to individuals who have made significant contributions to the research, theory and practice of marketing, and to the service and activities of the AMA over a prolonged period of time. The AMA Fellows will be recognized at the 2015 AMA Winter Marketing Educators’ Conference in San Antonio, Texas, on Friday, February 13 during a reception in their honor.
The AMA Fellows program is intended to recognize marketing academics’ achievement while also providing regular opportunities for fellowship and discussion.
“The depth of marketing scholarship produced by our first group of AMA Fellows is awe-inspiring,” said Ric Sweeney, chairperson of the AMA Board of Directors. “As this initiative expands, the AMA plans to add more programming that explores and builds upon the AMA Fellows’ contributions. I look forward to the questions and answers that will come from future conference sessions and meetings.”
Previous recipients of the AMA/Irwin/McGraw-Hill Distinguished Marketing Educator Award make up the first cohort of 31 AMA Fellows. In the coming years, nominations for AMA Fellows will be solicited and reviewed by a committee that includes members of the AMA’s Board of Directors and Academic Council, the academic marketing community, as well as previously inducted AMA Fellows. Cohorts of up to three fellows will be inducted each year at the AMA Winter Marketing Educators’ Conference.
For additional information about the AMA Fellows, visit AMA.org/AMA-Fellows.
Inaugural AMA Fellows
Richard Bagozzi, University of Michigan
Frank Bass, University of Texas-Dallas*
James Bettman, Duke University
Gilbert Churchill, University of Wisconsin-Madison
George Day, University of Pennsylvania
Paul Green, University of Pennsylvania*
Shelby Hunt, Texas Tech University
Philip Kotler, Northwestern University
William Lazer, Michigan State University
Donald Lehmann, Columbia University
Sidney Levy, University of Arizona
Gary Lilien, Pennsylvania State University
Robert Lusch, University of Arizona
Richard Lutz, University of Florida
Kent Monroe, University of Illinois
Leigh McAlister, University of Texas
Donald Morrison, UCLA
William Perreault, University of North Carolina
Robert Peterson, University of Texas at Austin
Roland Rust, University of Maryland
Jagdish Sheth, Emory University
Richard Staelin, Duke University
Louis Stern, Northwestern University
Rajan Varadarajan, Texas A&M University
Barton Weitz, University of Florida
William Wilkie, University of Notre Dame
Yoram Wind, University of Pennsylvania
Russell Winer, New York University
Gerald Zaltman, Harvard University
Valarie Zeithaml, University of North Carolina
About the American Marketing Association
With a global network of over 30,000 members, the American Marketing Association (AMA) serves as one of the largest marketing associations in the world. The AMA is the leading professional association for marketers and academics involved in the practice, teaching, and study of marketing worldwide. Members of the AMA count on the association to be their most credible marketing resource, helping them to establish valuable professional connections and stay relevant in the industry with knowledge, training, and tools to enhance lifelong learning
Contact: Julie Schnidman