We noticed that you are using Internet Explorer 11 or older that is not support any longer. Please consider using an alternative such as Microsoft Edge, Chrome, or Firefox.
Business-to-business (B2B) advertising is an area of advertising for products, services, resources, materials, and supplies purchased and used by businesses. This area includes:
Here you will find the American Marketing Association’s archive of articles regarding B2B or Business-to-business advertising.
Webinar