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Service Industries Journal, 42(15/16)
Social Marketing Quarterly, 28(4)
Strategic Management Journal, 43(12)
Strategic Management Journal, 43(13)
California Management Review, 65(1)
Customer Needs and Solutions, 9(3/4)
Experimental Economics, 25(5)
Journal of the Academy of Marketing Science, 50(6)
Journal of Brand Management, 29(6)
Journal of Business & Industrial Marketing, 37(11)
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