Virtual Retail Teaching Tour
John Sherry is looking for a recommendation for an immersive virtual tour of a retail space that might give students a good sense of being in the store
dialogArchive
Type: Dialog
Co-Creation and Co-Creation Experience
Ava (Huijuan) Yu is looking for unpublished studies using any methodology on co-creation or co-creation experience
dialogShare of Wallet in Retailing
Jessica Hoppner is looking for unpublished studies or those not indexed in scientific databases
dialogResearch Practices of Marketing Academics
Scott Wright and Joseph Goodman invite you to take part in a survey on the opinions and research practices of marketing academics. Respondents are entered into a drawing to win a $200 Amazon gift card.
dialogPreferential Treatment and Relational Outcomes
Woojung Chang seeks unpublished work on the effects of preferential treatment (or special treatment) on relational outcomes.
dialogSustainability and Green Marketing
Antje Graul and Deanne Brocato seek syllabi in the areas of sustainability and green marketing management
dialogJust-Below Pricing
Eve Sarah M?ller, David D. Loschelder and Malte Friese are looking for unpublished data on just-below pricing, i.e. prices ending in .99.
dialogTeaching Portfolios
Purvi Shaw is seeking teaching portfolios for a qualitative study on pedagogical competence
dialogSocial Media Effects
Georgia Liadeli, Francesca Sotgiu and Peeter Verlegh seek published and unpublished studies on the effects of brands' social media activities
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