What Is Marketing?
The AMA asks for your opinion, via survey, on the definition of marketing; Deadline 14 Sep 2026
dialogArchive
Type: Dialog
Out-of-Stock
An author team calls for studies on consumer response to out-of-stock situations
dialogMindful Consumption
Deepak Sangroya seeks unpublished work where mindful consumption was used as an independent, mediating or dependent variable
dialogTranslation Help
John Graham seeks native French, German and Korean speakers to help with translating a book
dialogTeaching Applied Digital Marketing
Christina Inge initiates a dialog on teaching hands-on digital marketing
dialogThe Green Gap Project
An invitation to a large-scale science project on the gap between what consumers say and what they do
dialogAI In Principles of Marketing
Miguel Ángel Zúñiga is interested in how AI is being integrated into the curriculum
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