Customer Experience

Article

Call for Submissions | Journal of Marketing Virtual Symposium: Marketing Impact with Research-Driven Apps
sponsor

Article

Friction Free: Streamlining the Customer Journey
Article

The Secret to Maximizing the Benefits of Self-Design: Provide Social Feedback During the Process to Reduce Rates of Abandonment
Press Release

Press Release from the Journal of Marketing: The Secret to Maximizing the Benefits of Self-Design: Provide Social Feedback During the Process to Reduce Rates of Abandonment
Research Insight

Research Insight | Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media
Research Insight

Research Insight | Customers with Routines Are Better Customers

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