Use this tool to help you communicate the findings of a focus group.
- Estimated time required: 2 hours
- Skills required: Research writing
Get Full Access to This Resource With AMA Membership
![Market Research Playbook](https://www.ama.org/wp-content/uploads/2020/10/Screen-Shot-2020-10-19-at-11.14.32-AM.png?w=1024&resize=1120%2C785)
Market Research Playbook
This tool can be used alone, but it’s also part of the comprehensive Market Research Playbook. It provides step-by-step planning guidance while also helping you utilize more than 25 downloadable tools from the popular AMA Marketer’s Toolkit library.
This tool is powered by Demand Metric.