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Category: Marketing Strategy

Package Design

Overcoming Challenges for Brands, Special issue of the Journal of Product & Brand Management; Deadline 30 Sep 2023

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Venky Joins the MASB

The Marketing Accountability Standards Board is proud to announce that its new Advisory Council Chair is Venkatesh “Venky” Shankar

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COBIIR 2023

5th International Colloquium on Corporate Branding, Identity, Image and Reputation, London, 21–23 Sep 2023; Deadline 1 Mar 2023

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Internal Marketing

Principles, Foundations and Concepts for Internal Customer-Centric Management; Expression of interest deadline 5 Jan 2023

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