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2020 AMA Summer Academic Conference

San Francisco, CA

Bridging Gaps: Marketing in an Age of Disruption

In the last decade, marketing has been affected by disruption in ways that nobody could have foreseen.  From big data to social media to the sharing economy, technology has disrupted product innovation, pricing structures, branding strategies and distribution platforms. This disruption raises novel questions that require new thinking, research methods and tools.  The conference is a platform to bring together academics and practitioners to set the agenda for this future.


(Expires 07/08/19)
Standard Pricing
Academic Professional
Academic Professional $789
Doctoral Student (Member) $189 $289
Doctoral Student $389 $489
Contact AMA

If you need to purchase or renew your professional membership to receive member pricing, click here. If you’re a doctoral student, start here.

Academic Placement Hiring Event

This conference is home to the industry’s largest hiring event. Doctoral students can connect with schools that have open positions. It’s included with conference registration. Just click the “Include me in the Academic Placement Hiring Event” option during checkout. Employer information coming soon.

Conference Co-Chairs

Simon Blanchard
McDonough School of Business
Georgetown University
Amber Epp
University of Wisconsin-Madison School of Business
Girish Mallapragda
Kelley School of Business
Indiana University

A Glimpse of What to Expect

AMA academic events are built to surround you with peers who understand your research challenges and provide access to top thought leaders who can help you find solutions. Whether you’re an emerging scholar making your mark or a seasoned academic pushing the boundaries of traditional thinking, we have you covered with events ready to help you advance your career.

Future AMA Summer Academic Conference Dates

  • 2021 Summer Academic Conference | Boston, MA | August 13-15
  • 2022  Summer Academic Conference | Chicago, IL | August 12-14

AMA Event Policies and Commitment to Conference Safety

2020 AMA Summer Academic Conference