Mark your calendar and plan to join us for the AMA Winter Academic Conference, taking place February 12–14, 2026, in New Orleans. Get excited to join fellow marketing scholars from around the world to share cutting-edge research, exchange ideas, and build meaningful connections.
Details on the Call for Papers and registration will be available soon, so stay tuned and start planning to be part of the conversation.
Why Attend?
Hear new perspectives from colleagues across the discipline at this premier marketing research event, where top-tier scholars will present their compelling research.
Engage in conversations about the latest research topics with researchers, reviewers and editors using our inclusive community and contribute to a more comprehensive approach to marketing.
Connect with like-minded scholars through various learning and networking opportunities.
Celebrate milestones within the community as AMA honors the 2027 AMA Fellows cohort, the 2027 AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award recipient, and other distinguished winners.
Conference Co-Chairs
Alice
Wang
University of Iowa
Martin Wetzels
EDHEC Business School
Vamsi Kanuri
University of Notre Dame
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