We noticed that you are using Internet Explorer 11 or older that is not support any longer. Please consider using an alternative such as Microsoft Edge, Chrome, or Firefox.
Sales—or sales revenue—refers to the dollar amount a company makes during the period under review. Sales volume equals the number of units a business sells during a given period, such as a year or fiscal quarter. The concepts of sales and sales volume interconnect because total sales equal sales volume multiplied by the unit price. For example, if a company sold 1 million units of a product at $2 apiece, the corporate sales volume would be 1 million, yielding periodic sales of $2 million (1 million multiplied by $2). Here you will find a collection of research insights and marketing news articles regarding sales.