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Personal branding is the practice of marketing one’s self, experiences, career, and whatever else makes one unique as a brand. A personal brand is built through one’s image, impact, and impression on an audience or following.
Personal branding is important because it helps you create the first right impression. It can also help you control the narrative people create about you and help you stand out from the crowd. Additionally, it helps build trust with your audience, which can lead to new opportunities for your career or business.
A personal brand is a short statement made of 1-3 sentences that explain who you are, what you do, who you do it for, and why your service is different from others.
Personal brand attributes are the qualities that define you and make you different. They can be visual or spoken, and they convey your vision, mission, goals, and values.
Find out more about personal branding in our extensive collection of news, articles, and research insights.
