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Office Goals: Archetype

Office Goals: Archetype

Marketing News

Archetype office

Archetype‘s New York home is wired differently.

One of the company’s early office design decisions was moving to an agile model where staff sit wherever they feel most productive. This move allowed them to reduce the office size by 1,500 square feet while increasing collaboration and social areas. This included a café, large communal entry and stepped meeting zone that can facilitate everything from coffee nooks to movie nights. There is no receptionist; guests register on a touchscreen in the entryway.

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Archetype office

While almost all spaces can be reserved, there is also a quiet zone for focused work. Interior design firm Unispace created this space from one that traditionally would be used for IT or storage, as it has intrusive duct work. Instead of hiding that equipment, Unispace made it a divider and used the system operation, in conjunction with furniture, as white noise.

Unispace exposed the columns and floors down to the original terracotta and partially enclosed them with a wire mesh (below, right). Hanging melted globes serve as a transition point between the café and workplace. A graffiti artist created a mural weaving vibrant colors with Archetype’s branding and New York icons.

Interior design: Unispace

Archetype office

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