Product or Brand Anthropomorphism
Unpublished empirical studies about anthropomorphism are requested
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Type: Dialog
Research Reproducibility
You are invited to participate in a prediction market related to research in Marketing, 12 Apr 2023
dialogDoctoral Student Conference Experience
Brian Vander Schee and Debbie DeLong seek the opinions of doctoral students
dialogMusic Theory
Andrea Vocino is looking for collaborators interested in the use of music in advertising
dialogAmbidexterity
Kris Lindsey Hall and Candice Marti seek unpublished studies that include an ambidexterity construct
dialogJosh Beck GoFundMe
The family of Josh Beck, University of Oregon, asks for help in dealing with his brain injury
dialogWarmth and Competence
Anne-Maree O'Rourke seeks unpublished manuscripts for a meta-analysis on the effects of warmth and competence on consumer outcomes
dialogSERVSIG Mentoring Program
AMA SERVSIG seeks both mentors and mentees for its matching service
dialogTCR Advisory Committee
Martin Mende is the new Chair of the Association for Consumer Research’s Transformative Consumer Research Advisory Committee
dialogVenky Joins the MASB
The Marketing Accountability Standards Board is proud to announce that its new Advisory Council Chair is Venkatesh “Venky” Shankar
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