Archive

Category: Marketing Strategy

Varadarajan Award 2025

The AMA’s Marketing Strategy SIG calls for nominations for its Varadarajan Award for Early Career Contributions; Deadline 3 Nov 2025

awards

Oct 8, 2025

American Econ Rev

American Economic Review, 115(10)

toc

Oct 6, 2025

J Prod Brand Man

Journal of Product & Brand Management, 34(7)

toc

Oct 6, 2025

Marketing Strategy Consortium

The AMA's Marketing Strategy SIG Consortium, Georgia State University, 14-16 May 2026

events

Sep 30, 2025

J Brand Man

Journal of Brand Management, 32(5)

toc

Sep 29, 2025

J Poli Economy

Journal of Political Economy, 133(10)

toc

Sep 29, 2025

Brand Camp 7

Obergurgl, Austria, 26-28 Mar 2026; Deadline 6 Oct

revisits

Sep 26, 2025

Strat Man J

Strategic Management Journal, 46(10)

toc

Sep 21, 2025

Marketing Risk Data

Vivek Astvansh is sharing data, code, and transformer models on 131,920 firm-years on eight risk factors

dialog

Sep 16, 2025

Marketing-Finance Symposium

Maastricht, the Netherlands, 24 Oct 2025, Early bird registration deadline 15 Sep

revisits

Sep 6, 2025