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Journal of Interactive Marketing | Editorial Review Board

Lerzan Aksoy, Fordham University, USA

Eva Ascarza, Harvard Business School, USA

Yakov Bart, Northeastern University, USA

Steven Bellman, University of South Australia, Australia

Tammo H.A. Bijmolt, University of Groningen, the Netherlands

Patrali Chatterjee, Montclair State University, USA

Zoey Chen, University of Miami, USA

Junhong Chu, National University of Singapore, Singapore

Arnaud De Bruyn, ESSEC Business School, France

Marnik Dekimpe, Tilburg University, the Netherlands

Uptal Dholakia, Rice University, USA

Peter Fader, University of Pennsylvania, USA

Scott Fay, Syracuse University, USA

Sonja Gensler, University of M√ľnster Marketing Center Munster, Germany

Michael Haenlein, ESCP Business School, France

Gerald Haeubl, University of Alberta, Canada

Bruce Hardie, London Business School, UK

Jason Ho, Simon Fraser University, Canada

Donna Hoffman, The George Washington University, USA

Ashlee Humphreys, Northwestern University, USA

Devon Johnson, Montclair State University, USA

Kirthi Kalyanam, Santa Clara University, USA

Praveen Kopalle, Dartmouth College, USA

Rob Kozinets, University of Southern California, USA

Tarun Kushwaha, George Mason University, Australia

Lauren Labrecque, University of Rhode Island (RI), USA

Shun Yin Lam, Nanyang Technological University, Singapore

Yuping Liu-Thompkins, Old Dominion University, USA

Lan Luo, University of Southern California, USA

Nick Lurie, University of Connecticut, USA

Liye Ma, University of Maryland, USA

Andre Marchand, Leipzig University, Germany

George R. Milne, University of Massachusetts, USA

Sangkil Moon, Univeristy of North Carolina Charlotte, USA

B.P.S. Murthi, The University of Texas at Dallas, USA

Prasad A. Naik, University of California Davis, USA

Scott A. Neslin, Dartmouth College, USA

Oded Netzer, Columbia University Business School, USA

Thomas P. Novak, The George Washington University, USA

Koen H. Pauwels, Northeastern University, USA

J. Andrew Petersen, Penn State Unviersity, USA

Oliver Rutz, University of Washington, USA

Bernd Skiera, Goethe University Frankfurt, Germany

Martin Spann, University of Munich, Germany

Yael Steinhart, Tel Aviv University, Israel

Seshadri Tirunillai, University of Houston, USA

Michael Trusov, University of Maryland at College Park, USA

Dirk Van den Poel, Ghent University, Belgium

Eva A. van Reijmersdal, University of Amsterdam, The Netherlands

Peter Verhoef, University of Groningen, the Netherlands

Jaap Wieringa, University of Groningen, The Netherlands

Caroline Wiertz, City, University of London

Jianan Wu, Louisiana State University, USA

Ying Xie, The University of Texas at Dallas, USA

Manjit Yadav, Texas A&M University, USA

Mark Yi-Cheon Yim, University of Massachusetts, Lowell, USA

Peter Zubcsek, Tel Aviv University, Israel



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