Journal of Marketing editors host workshops at universities around the world to further JM’s mission to develop research about real-world marketing questions. They collaborate with universities that provide financial, intellectual, and logistical support for the workshops. Contact Christine Moorman if your university would like to sponsor a workshop.
Upcoming Workshops:
- Indian School of Business (Hyderabad, India): January 11-12, 2020
- AMA Winter Academic Conference (San Diego): February 13-14, 2020
Completed Workshops:
- University of Hamburg (Hamburg, Germany): June 10, 2018
- University of New South Wales (Sydney, Australia): February 1, 2019
- Hong Kong Polytechnic University (Hong Kong): April 3-4, 2019
- Tsinghua University (Beijing, China): April 6-7, 2019
- Alliance Manchester Business School (Manchester, UK): September 12-13, 2019
Moderators from the Journal of Marketing-Alliance Manchester Business School workshop
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