Marketing in Service of Nature and Humanity
The theme Marketing in Service of Nature and Humanity emphasizes the vital role of marketing in expanding traditional profit-centric models in pursuit of planetary well-being and the collective good. It also highlights the importance of inclusivity and support for the underserved and populations experiencing vulnerability at the core of marketing practices.
This broadened focus underscores the need for marketing strategies and innovative technologies that champion environmental stewardship, social responsibility, and now, more than ever, social inclusivity and support for marginalized groups. This expanded vision necessitates that marketing strategies be crafted with a profound appreciation for the varied needs and challenges encountered by diverse communities, underpinned by a dedication to cultural sensitivity, social equity and harmony, economic and social inclusivity and collective prosperity and empowerment.
Join us for this impactful event to delve into compelling research, connect with like-minded marketing scholars, and engage in conversations about how, as marketing academics, we can contribute to a more comprehensive approach to marketing—recognizing the interconnectedness of the environment, individuals, communities and the importance of uplifting the most vulnerable among us.
Call for Papers Now Open: Submit Your Research Before the August 28 Deadline
In-Person Pricing
(Sessions Take Place February 14-16 in Phoenix, AZ)
All in-person registrations include access to the online portion of the event taking place on February 10.
Academic Professional Ticket
AMA Member
Early-Bird (Ends 1/8): $649
Standard: $749
Non-Member
Early-Bird (Ends 1/8): $849
Standard: $949
Doctoral Student Ticket
AMA Member
Early-Bird (Ends 1/8): $389
Standard: $489
Non-Member
Early-Bird (Ends 1/8): $489
Standard: $589
Virtual-Only Pricing
(Sessions Take Place February 10)
Virtual registration includes sessions on our virtual event platform and on-demand access for 30 days following the event.
Academic Professional Ticket
AMA Member
$129
Non-Member
$299
Doctoral Student Ticket
AMA Member
$69
Non-Member
$159
Conference Co-Chairs
![](https://www.ama.org/wp-content/uploads/2024/02/Untitled-design-73.png?resize=284%2C213)
Linda Alkire
Texas State University
![](https://www.ama.org/wp-content/uploads/2024/02/Untitled-design-78-1.png?resize=284%2C213)
Nailya Ordabayeva
Boston University
AMA Event Policies
Sheraton Phoenix Downtown
340 N 3rd St
Phoenix, AZ 85004
Phone: (602) 262-2500
Room Rate:
We’ve secured an AMA room block at a special rate of $279.00 for single/double occupancy per night (this rate does not include tax, which is currently 12.57%). An additional fee of $20/per person per night applies for triple and quadruple occupancy. These fees are subject to change.
To make reservations, Reserve online or call the Hotel at 602-262-2500 and reference the American Marketing Association Winter Academic Conference.
Cancellations must be made at least three business days prior to arrival to avoid a penalty of one night’s room and tax.
Please reserve your overnight accommodations early as there are a limited number of AMA special rates available. The discount rate cut-off date is January 20, 2025.
Please know that any hotel room booked outside the AMA negotiated block may not be eligible for the discounted rate. Those reservations may also have a different cancellation policy and will not be eligible for reimbursement in the case of event cancellation.
Transportation
Please visit Valley Metro Services for more information.
Area Attractions, Events and Tourism
- Please explore Sheraton Phoenix Downtown’s Experiences page for local events and highlights.
- For additional information on the area, please visit Downtown Phoenix’s Tourism Page.
ADA
The AMA is committed to providing equal access to our meetings for all attendees. If you are an attendee with a disability and require program accommodations, please contact the AMA Support Center at (800) AMA-1150. A member of our staff will ensure that appropriate access arrangements are made. If you have specific disability-related needs for your hotel sleeping room, please be sure to communicate those directly to the hotel when you make your reservation. In an effort to provide the highest quality of service to all attendees, we require that details of all access requests be communicated to our office at least 14 days in advance of the beginning of the meeting.
Awards Luncheon Sponsor
Platinum Sponsor
Poster Reception Sponsor
Room Sponsor
Exhibitor