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Digital Marketing Certification

Digital Marketing Certification

The Power of the AMA partnered with the Digital Marketing Institute

Digital marketing changes fast. By pursuing the Digital Marketing Pro program, you’ll prove to employers you have the knowledge and confidence to navigate modern marketing challenges.


One Test = Two Certifications

We’ve partnered with the Digital Marketing Institute, a world leader in professional digital marketing certification, to provide online learning and a top-tier exam. When you complete the Digital Marketing Pro program, you will become dually certified with the AMA and DMI with two credentials: PCM® Digital Marketing and Certified Digital Marketing Professional.


Topics Covered

  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing
  • Website Optimization
  • Google Analytics
  • Digital Marketing Strategy

How it Works

Enrollment for the Digital Marketing Pro program happens through our partners at DMI. You’ll have access to 30 hours of self-paced online learning. And when you’re ready to take the exam, you’ll schedule a time with a testing center near you.


I Already Have a PCM® Digital Marketing

Awesome! Your PCM® credential is still valid and you’ll continue to report your Continuing Education Units (CEUs) to the AMA.

Want to get dual certification now? We can enroll you at a highly reduced rate. Contact the AMA Support Center to learn more at (800) 262-1150 or customersupport@ama.org


AMA Digital Marketing Bootcamp

Looking for something different? The AMA Digital Marketing Bootcamp is two days of hands-on learning where you can refresh your skills.