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Digital Marketing Program Accreditation

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Elevate Your Higher Education Program with AMA & DMI Dual Certification

Help your students build strong skill endorsements by getting your program accredited by global authorities in digital marketing. This will increase the value of your program for students and elevate the worth of your students in the eyes of their prospective employers.

Once your program or course attains accreditation from Digital Marketing Institute (DMI), your students will seamlessly attain dual certification upon program completion–no extra exams required!

  • Associate Professional Certified Marketer® (PCM®) Digital Marketing from the American Marketing Association
  • Certified Digital Marketing Associate (CDMA) from DMI

These prestigious credentials show employers that your students not only know the fundamentals of digital marketing but can also implement what they know in the real world.


of graduates said the certification added value to the overall degree


of AMA dual-cert PRO graduates in the US who got a promotion
say the dual certification helped them achieve that


believe the addition of the certification made the
degree more attractive

Looking For an Advanced Credential?

Help your students attain a more advanced level credential by instead integrating the Digital Marketing Pro certification program into your existing course. With over 60,000 certified students, Digital Marketing Pro is the most widely taught digital marketing certification program globally and results in:

  • Professional Certified Marketer® (PCM®) Digital Marketing from AMA
  • Certified Digital Marketing Professional (CDMP) from DMI