The newest rankings from Clarivate Analytics Journal Citation Reports, which annually ranks impact factors, saw incredible growth across all four AMA Journals. Of particular note were the Journal of Marketing and Journal of International Marketing. Results released in late June 2021 based on 2020 data continue to place the journals among the leading business journals from throughout the world.
- Journal of Marketing – Impact factor: 9.5 (increased from 5.3 in 2019)
- Journal of Marketing Research – Impact factor: 5.0 (increased from 4.6 in 2019)
- Journal Public Policy & Marketing – Impact factor: 4.5 (increased from 2.5 in 2019)
- Journal of International Marketing – Impact factor: 8.1 (increased from 4.6 in 2019)
While the impact factor identified in the Journal Citation Report is not the only metric that should be used when assessing the quality and value of a journal, this is another strong indicator that the AMA’s journals continue to offer both rigorous and relevant marketing scholarship. AMA Journals have all seen increased readership and digital downloads over the last five years as well as substantially increased Altmetric scores, which monitor citations in popular press and social media.
In addition to the increased impact factor, the Journal of Marketing and Journal of Market Research continue to be included in the Financial Times Top 50 business journals which FT uses to rank business schools, MBA programs, etc. Additionally, the University of Texas – Dallas ranking system continues to use the Journal of Marketing and Journal of Marketing Research as benchmark journals through which it ranks university/department research output. For more information about the AMA Journals, visit the publications section of ama.org.
SOURCE: 2020 Journal Citation Reports® (Clarivate Analytics, 2021)
Matt Weingarden, Vice President, Communities & Journals, leads the diverse team that supports the AMA’s network of community leaders from its three broad communities and four scholarly journals.