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State of Digital Marketing Analytics in the Top 1000 Online Retailers

State of Digital Marketing Analytics in the Top 1000 Online Retailers

Cardinal Path

What does your marketing technology stack look like? Discover which tools are in use by leading brands to measure marketing effectiveness, provide an enhanced online customer experience, and optimize conversions.

Learn how analytics leaders are shaping the marketing technology stacks of the top 1000 online retailers. In a marketing technology (martech) landscape that is larger and more complex than ever, see which vendors are gaining or losing market share over the last year.

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  • TREND TOWARDS THE IMPLEMENTATION OF MORE THAN ONE SOLUTION
  • ADOPTION BREAKDOWN OF MAJOR ANALYTICS, TAG MANAGEMENT, & TESTING TOOLS
  • YEAR-OVER-YEAR MARKET SHARE ACROSS MARKETING TECHNOLOGY PLATFORMS

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