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2019 AMA Winter Academic Conference Recap

2019 AMA Winter Academic Conference Recap

Monica Gerhardt

Understanding Complexity, Transforming the Marketplace

Pre-Conferences

From Top to Bottom: 5th Annual Organizational Frontlines Research, Education & Marketing | JMR Special Issue, and Women in Marketing sessions

Co-Chair Programming

Will Tracey (Top Left) from the Santa Fe Institute presented on the applications of complexity theories from an interdisciplinary perspective.

Read about the round table discussion on managing centers.

Recognition

See all the AMA Foundation Award Winners here

Social Events

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Review highlights from the poster presentations and welcome reception.

Look through all pictures from the event, courtesy of Mark Campbell

Monica Gerhardt is Director of the Academic Communities and Journals at AMA where she delivers community-driven events, supports volunteer leaders and Special Interest Groups, and continues to foster a “sense of home” for fellowship and camaraderie among marketing academics.