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2019 AMA Winter Academic Conference: AMA Foundation Award Winners

2019 AMA Winter Academic Conference: AMA Foundation Award Winners

Monica Gerhardt

John A. Howard/AMA Doctoral Dissertation Award

Kathleen T. Li

Assistant Professor, The University of Texas at Austin

“Three Essays on the Estimation of Average Treatment Effects in Quasi-Experimental Panel Data”
Dissertation Co-Chairs: David R. Bell and Christophe Van den Bulte, Wharton School, University of Pennsylvania

Kathleen T. Li and Shuba Srinivasan

“Kathleen’s dissertation makes a very strong methodological contribution in the estimation of policy change.”

— Shuba Srinivasan and Martin Schreier, Award Co-Chairs

Erin Anderson Award for an Emerging Female Marketing Scholar and Mentor

Eva Ascarza

Jakurski Family Associate Professor of Business Administration in the Marketing Unit, Harvard Business School

Andrea Morales and Eva Ascarza

“Not only has Eva served as an invaluable mentor…but she has also managed to do all this while having an important impact in the field.”
— Nicolas Padilla, Columbia University

V. Kumar Award for Service to Marketing Scholarship

Donald R. Lehmann

George E. Warren Professor of Business, Columbia Business School

Bob Leone and Don Lehmann

“There are very few active marketing scholars who have made as significant a contribution to our field and to the lives of their colleagues and students as Don has.”
— Andrew Stephen, University of Oxford

William L. Wilkie “Marketing for a Better World” Award

Ronald Paul Hill

Professor of Marketing, Kogod School of Business, American University

Bill Wilkie and Ron Hill

“Ron works within communities to bring his research findings to life to help those who need it most.”
— Beth Vallen, Villanova University

AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award

Michel Wedel

PepsiCo Chaired Professor of Consumer Science in the Department of Marketing, Robert H. Smith School of Business, University of Maryland

Michel Wedel and Rich Lutz

Click here to learn more about Dr. Wedel’s words from the Winter AMA Luncheon.

Monica Gerhardt is Director of the Academic Communities and Journals at AMA where she delivers community-driven events, supports volunteer leaders and Special Interest Groups, and continues to foster a “sense of home” for fellowship and camaraderie among marketing academics.