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Branding

Weathertech ad

How Ads Elicit Emotion From U.S. Consumers

Volkswagen red beetle

‘Annie the Beetle’ Demonstrates the Longevity of Volkswagen

Branca Bar

Brands Flock to Music Festivals as Fans Embrace Activations

Reggy, purple fur mascot with yellow fry hair and green eyes

And Now a Word From … Reggy

a quesadilla-stuffed pizza

An Indulgent Recipe for Viral Food Content

popeyes and chick-fil-a chicken sandwiches

Popeyes and Chick-fil-A’s Chicken Sandwich Feud

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