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Exploratory Research Plan Template

A template to help you create a plan for your upcoming exploratory research initiative.

  • Estimated time required: 4 hours
  • Skills required: Research planning

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Market Research Playbook

This tool can be used alone, but it’s also part of the comprehensive Market Research Playbook. It provides organizational step-by-step instructions while also helping you utilize more than 30 downloadable tools from the popular AMA Marketer’s Toolkit library.

This tool is powered by Demand Metric.