Skip to Content Skip to Footer

MicroVideo: Why Color Contrast is Important and How to Test It

Take advantage of technical advice to ensure your web content is accessible to all, particularly people with low vision or blindness. Learn why color contrast is important to make your content both visible and detectable by screen readers and other assistive technologies.

Length: 2:13

Get Access to This Video With AMA Membership


Ready for More?

This video is part of our larger DEI MicroVideo Library for AMA members. It’s full of 1-5 minute videos, curated by The Diversity Movement, to help you learn best practices for inclusion, leadership, allyship and more.


As the Preferred Diversity Resource Partner for the American Marketing Association, The Diversity Movement is providing marketers the tools and training to help them be more inclusive and genuinely engage with diverse customer groups to grow in the modern marketplace.