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Looking Ahead to 2020—and a Review of 2019

Looking Ahead to 2020—and a Review of 2019

year ahead 2020

What Marketing Academics and Practitioners Are Expecting in 2020

We asked some of marketing’s top minds for their 2020 predictions on four hot-button topics in the field.


Register for the 2020 AMA Virtual Conference: The Year Ahead


What Marketers Should Know About AI in 2020

There’s a lot to look forward to in the new year—including all the ways artificial intelligence will affect your job and your business.

Setting Professional Goals for the Year Ahead

Maintain steady career development and overall happiness by understanding how to properly set, monitor and accomplish professional goals.

Research Insights: The Year Ahead

In this special edition of the Latest Research Insights, our journals team offers a look at articles to be published in AMA journals in 2020.

This Will Change Everything

Predictions for the future of marketing by Russ Klein, CEO of the American Marketing Association.


Stay on top of the latest marketing stories in the new year: Sign up for My AMA Daily


The Future of Marketing Lies with the Futurists

To stay ahead of the technology curve and better anticipate consumer behavior, marketers can look to the work of futurists—and become one themselves.

Take Our Quiz on Brand Logos and Icons

Can you guess when these popular brands’ logos and imagery were last updated?

2019 Data and Statistics Roundup

A collection of key reports and data for marketers from the past year