Archive
Type: Resources
Services Syllabi and Movie Collection
Updates to SERVSIG teaching resources and a call for syllabi
resourcesRapid Journal Quality Check
A Chrome extension to display your favorite journal ranking(s) next to your Google Scholar search results
resourcesPanel Data Sets
AiMark calls for research proposals to use its international consumer panel data sets
resourcesDocSIG Research Productivity Report
Annual reports on individual and institutional productivity from the AMA's Doctoral Student SIG
resourcesMultilevel Marketing in the Classroom
A recent Chronicle of Higher Ed article on industry partnerships caught Bill Keep's eye
resourcesSERVSIG Syllabi and Movie Collection
SERVSIG has an updated video library for teaching service marketing concepts, and calls for instructors to share their services syllabi
resourcesMarketing Analytics Teaching Materials
Rob Palmatier, Andrew Petersen, and Frank Germann are offering easy access to slides, videos, and so forth
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