ISMS Buck Weaver Award
Gerard J. Tellis has won 2021 ISMS Buck Weaver Award For Lifetime Contribution to the Advancement of Theory and Practice in Marketing Science
awardsGerard J. Tellis has won 2021 ISMS Buck Weaver Award For Lifetime Contribution to the Advancement of Theory and Practice in Marketing Science
awardsOnline and face-to-face courses in behavioral economics, policy and R, Aug 2021
eventsWerner Reinartz, Michael Haenlein and Jörg Henseler have won the 2021 Jan-Benedict E.M. Steenkamp Award for Long-Term Impact for their paper on covariance- vs. variance-based SEM
journalsVirtual conference for the Special issue of the Journal of Marketing Research, 22 Sep 2021; Proposal deadline 1 Aug
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