Research Practices of Marketing Academics
Scott Wright and Joseph Goodman remind you to take part in a survey on the opinions and research practices of marketing academics
revisitsScott Wright and Joseph Goodman remind you to take part in a survey on the opinions and research practices of marketing academics
revisitsVirtual course by Moshe Ben-Akiva on Predicting Individual Behavior and Market Demand, 7-11 Jun 2020
eventsNavdeep Sahni has won the 2021 Weitz-Winer-O’Dell Award for his article on advertising spillovers
journalsSungjin Kim, Clarence Lee, and Sachin Gupta have received the Paul E. Green Award for their article on Bayesian synthetic control methods
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