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Category: Marketing Research

Mar Sci

Marketing Science, 40(2)

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J Mar Res

Journal of Marketing Research, 58(2)

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Man Sci

Management Science, 67(3)

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QME for PhD Students

Author presentations tailored to doctoral students, from Quantitative Marketing and Economics, 10 Mar 2021

events

Varadarajan Award

The AMA's Marketing Strategy SIG seeks nominations for its 2021 Varadarajan Award for Early Career Contributions to Marketing Strategy Research; Deadline 15 Apr 2021

awards

Mar Res Methods

Marketing Research Methods, Quantitative and Qualitative Approaches, Book by Mercedes Esteban-Bravo and Jose M. Vidal-Sanz

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