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Social Media Strategy & Proving ROI

Social Media Strategy & Proving ROI

Current Status
Not Enrolled
Price
Member: $49.00
Non-Member: $79.00
Get Started
Overview
Course

This course is designed for mid-level marketing generalists and social media managers interested in updating their social media strategy and ensuring their proposed activities adhere to the latest platform trends and algorithm changes. You will learn how to structure and launch effective social media campaigns that deliver results you can interpret and understand. You will also be guided through how to use social media marketing attribution tools to track your activity and put together an effective report.

Course Outline

1.Meet the Instructor
2.What is ROI?
3.Content Strategy
4.Defining Strategy and Success
5.Content Gathering and Creation
6.Building Your Processes
7.Measuring Success
8.Reports and Calculating ROI
9.Social Media Tracking Tools
10.What's Next?
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Current Status
Not Enrolled
Price
Member: $49.00
Non-Member: $79.00
Get Started