Discover how to transform and accelerate your content supply chain with Adobe GenStudio. You’ll learn how you can drive innovation across your brand’s entire content lifecycle to streamline content creation, delivery, and measurement. Through insights shared by Adobe, you’ll learn how to empower your organization to deliver personalized customer experiences at scale.
This webinar airs at 12 PM CT and will be available on-demand six months after airing.
Key Takeaways
- Understand how Adobe’s integrated solution – Adobe GenStudio – can help your organization transform your end-to-end content supply chain.
- Learn how innovations across the CSC enable efficient and scalable content operations.
- Gain actionable insights on content creation delivery, and measurement.
Robert Haws
Principal Product Marketing Manager, AdobeAs principal product marketing manager for Adobe Experience Cloud, Robert Haws has led the highly collaborative product marketing efforts for Adobe’s content supply chain initiative over the last two years. In his eight years at Adobe, Rob has held various roles in marketing and go-to-market strategy, all of which have been focused on driving Experience Cloud portfolio-level initiatives, giving him a unique expertise in leveraging Adobe’s technology to empower businesses to achieve their goals. He has a bachelor’s degree in economics and a master’s degree in marketing, both from Brigham Young University, and currently lives in Utah with his wife and five children.
Bridget Esposito
Head of Brand Creative, Prudential FinancialBridget Esposito is a visionary creative leader and brand strategist dedicated to innovation, storytelling, and elevating brand identity. As Head of Creative for Brand at Prudential, she drives creative strategy, design, and execution, inspiring individuals to secure their financial futures. A collaborative leader, Bridget empowers her team to push creative boundaries, leveraging the power of people, process, and technology. Under her leadership, Prudential has won over 50 awards, and she has been recognized as a top marketing and advertising professional. A passionate educator, she has spent 18 years teaching design and communication, while also serving as a thought leader and industry speaker on branding, leadership, and AI in creativity. Bridget holds degrees from Seton Hall University and William Paterson University and continues to explore emerging trends shaping the creative landscape.
Gregg Klein
VP, Head of MarTech Strategy and Product, PrudentialGregg Klein is the Vice President and Head of MarTech Strategy & Product Management at Prudential, driving marketing technology strategy and AI integration to enhance customer experiences. With over 20 years of expertise in digital product management, he has led innovation across Prudential, Northwestern Mutual, and other major financial institutions. Gregg has held leadership roles in product strategy, digital platforms, and customer engagement, shaping industry-leading solutions. He holds an MBA in Finance from Pace University and a BA from the State University of New York at Albany.
