AI is reshaping how marketing organizations understand customers, personalize experiences, and move faster, but speed only pays off if trust holds up alongside it. As AI tools, agents, and automation become embedded in everyday marketing workflows, security and marketing leaders are both asking the same question: how do we keep innovating without exposing data, customers, or brand reputation to new risk?
In this fireside chat, Ryan and Mike have a candid, practical conversation about securing AI in the enterprise. Designed for marketing leaders who are navigating AI adoption themselves: what’s actually changing in the threat landscape, what it takes to build the right guardrails, and how marketing, security, and IT teams can work together instead of working against each other.
Attendees will leave with a clearer understanding of the AI security landscape and a practical lens for evaluating their own organization’s readiness. Attendees will leave with practical guidance for assessing their organization’s AI readiness and identifying the next steps needed to build a secure, trustworthy, and future-ready marketing organization.
Key Takeaways:
- How AI, including agentic AI, is changing both what attackers can do and what organizations need to watch for
- New categories of risk introduced by AI tools: data exposure, model manipulation, and AI-powered attacks
- What marketing leaders specifically should be aware of when customer data flows through AI-enabled tools and platforms
- The people, process, and architecture foundations that allow AI to scale safely
- How to build cross-functional alignment between marketing, IT, and security so security is a built-in enabler, not a late-stage blocker
- Practical, non-technical steps marketing leaders can take now to raise their organization’s AI security posture
This Webinar airs at 1 PM CST and will be available on-demand for six months after airing.
Ryan B. Davis
CSG Security Strategy, Dell TechnologiesRyan leads CSG Security Strategy at Dell Technologies, helping customers of all sizes across industries worldwide get more value from the security built into their Dell PCs. Over more than a decade focused on CSG Security, including time in sales, brand management, field marketing, and business development, he brings a 360-degree view of how security is built, positioned, and adopted in the field. He focuses on making protection intuitive, integrated, and aligned with how people work, and regularly translates Dell’s security strategy into practical guidance for real world deployments.
Michael Berman
Global Product Manager for Threat Management, Dell TechnologiesMike is an accomplished cybersecurity product leader and strategist specializing in AI-driven endpoint defense, threat management, and global commercialization. As Dell’s Global Product Manager for Threat Management, he spearheads the integration, AI innovation, and market expansion of CrowdStrike within Dell’s Endpoint Security portfolio delivering strategic differentiation and proactive protection for modern enterprises. Known for bridging advanced technical capabilities with high-impact product marketing, Mike excels at translating complex security architectures into compelling value propositions that drive partner enablement, customer adoption, and revenue growth. His background spans cross-functional GTM initiatives across enterprise platforms including VMware Carbon Black, SecureWorks, and Dell Endpoint Security Suite Enterprise consistently scaling next-generation, AI-powered solutions that simplify enterprise defense worldwide.
