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Forging the Future: AI & Marketing Ethics (Members Only)

With every new advancement, it brings new opportunities, but it also brings new concerns and potential implications. AI is advancing so rapidly, we’re building the plane as we’re learning how to fly it. As both individuals and companies try to stay on top of what AI can do and how we can capitalize on these new advancements, are you also considering whether you should be? 

In this members-only webinar, our panel of academic researchers and industry experts will explore the ethical implications of AI. From the policies and procedures that should be put into place now to laying the foundation for what could be possible in the future, we’ll consider how ethics can be at the forefront of all decisions.

This Webinar is Exclusively for AMA Members

Speakers


Molly Soat

VP, Professional Development, American Marketing Association

(Panel Moderator)

Natalie Lambert

Founder & Managing Partner, GenEdge Consulting

Sarah Sinclair

Vice President, Global Data Privacy, Security & AI Law

Yuping Liu-Thompkins

Professor of Marketing
Old Dominion University

Speaker TBA

Are you an AMA Professional Certified Marketer®️? This webinar is worth 1 Continuing Education Unit (CEU) to maintain your PCM®️ certification.

Forging the Future: AI & Marketing Ethics (Members Only)

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