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SEO Trends for Marketers

Online | 10:00 a.m. CT

Apply the Latest Trends to Your 2023 Strategy

Search engine optimization (SEO) requires you to consistently apply a mix of time-tested best practices and the latest trends to keep your strategy fresh, competitive and relevant. Plus, global events keep driving both consumers and businesses online, meaning competition continues to grow.

Keep up with the latest best practices and learn how to adapt your strategy by attending this interactive, hands-on training showcasing key trends and shifts marketers need to know. Leave this training knowing how to align and integrate SEO into your marketing strategy and plans for 2023.


Key Takeaways

  • Learn the latest SEO trends and techniques that will keep your marketing plan fresh
  • Identify and prioritize important areas within your industry to stay competitive
  • Evolve your SEO and keyword strategy to accommodate changing search behavior
  • Learn about free, low-cost,and premium tools and resources

What’s Included

  • Resources, templates and tips for a first-class SEO program
  • 3 hours of live instruction starting at 10:00 a.m. Central
  • Interactive Q&A and hands-on exercises
  • On-demand access for three months
  • Plus, collect 3 PCM┬« CEUs

Member Price

$129

Non-Member Price

$159

After completing registration, you will receive a purchase receipt. We will email you the information for accessing this training closer to the event.

Want to attend with a group of 3 or more? Contact customersupport@ama.org at least one business day in advance to get 10% off registration.

AMA Members Get Best Pricing and More

Not only do AMA members get discounts on trainings like this one, but they also receive exclusive content, downloadable tools, unlimited digital access to AMA academic journals and more. It’s all for a low price of $149/year.


Jenny Munn is a digital marketer specializing in search engine optimization strategy, training and implementation. She has trained in-house marketers for years and has provided SEO services for B2B, B2C, e-commerce and nonprofit organizations in various industries. In addition, Munn has taught SEO workshops across the country for eight years to help agencies, web designers, in-house marketers and businesses of every size maximize their return on SEO.


AMA Event Policies

January 11, 2023 (All Times Central)

Overview of Historical and Recent SEO Trends and Changes

Part 1: Deep Dive into the Latest SEO Tactics and How to Apply Them

Q&A and Hands-On Time

Part 2: Deep Dive into the Latest SEO Tactics and How to Apply Them

Q&A and Hands-On Time

SEO Trends for Marketers